PN Digital is your digital marketing specialist.
We partner with Australian and
Our digital marketing strategies are centred around partnership – by listening and taking suggestions from NFPs we are able to craft practical, evidence-based digital marketing strategies to help them build an impactful online presence. Through our collaborative approach we are able to help our partners build continued connection with their community, as well as achieve organisational growth.
Say hello to your digital marketing team
Your PN Digital team are always there to guide you along the way. We create strategies to help your NFP flourish through a partnership that helps you understand exactly what services you are being provided.
Our specialists are experienced, passionate and strategic digital marketing professionals who are committed to creating results for our partners. PN Digital specialists are always looking for ways they can upskill through training and mentorship to stay on top of the newest strategies to create digital impact.
Rodney Ferro is the founder and managing director of PN Digital. He has been working in the digital marketing industry for almost 20 years and during that time he has worked with a number of national and international brands and companies providing strategy and consulting services.
Han joined the PN team in July 2020 and looks after Strategy and Operations. He runs most website projects at PN Digital and looks after many of our clients. Whilst he is Melbourne based, he can be found WFA (working from anywhere) regularly. When Han is not busy working, he can be found running along the Yarra river, enjoying family time, maintaining his terrace garden or planning his next WFA trip.
Mel Gray is our Google Ads Guru, with additional skills in Google Analytics and Google Tag Manager. She started working in the industry 6 years ago as a generalist in digital marketing before moving into focusing just on Google ads.
Based in Melbourne, Mel loves with working with Google Ads and data because the results really speak for themselves!
Based in Melbourne, Mel loves with working with Google Ads and data because the results really speak for themselves!
Throughout my time at University, I've had the opportunity to work in the media and digital marketing industry before deciding to have a career in it. I joined PN Digital straight out of University as a Digital Marketing Coordinator. I'm currently looking after Email and Content Marketing services, which include social media management, content creation, and also assisting our Content Marketing specialists in various client works.
Bek Drayton is our content marketing specialist. She has been working in the digital marketing industry since 2010 and we've been working with Bek for over 4 years now. Based in Brisbane, Bek and her team are responsible for looking after a variety of our content marketing services including blogging and copywriting, social media management, content creation, strategy and scheduling.
It's all who you know! Marie came to PN when Director Rodney ran into a mutual friend at school pick-up. Just as well, as Marie's craft is a complementary asset to the PN team. Taking words off the page and floating them into the minds of our clients and imaginations of their audience, she's a true content marketer at heart, nerding out on generation and cultural lexicons!
Highly educated in the field having completed her Masters of Marketing receiving the Dean's Merit Award, Marie went on to work for a high profile digital agency. She's even featured on the popular Small Business TV Show, Kochie's Business Builders. So, if you think you've seen that face - you probably have!
Skye joined the PN Digital team in January 2016 as a digital marketing specialist. Over the past 3+ years she has honed her skills, specialising in search engine optimisation and Facebook advertising.
Lauren recently joined the PN Digital team as an Account Manager. Utilising her background in digital marketing, account management and customer service to offer support to Not for Profits (NFPs) and eligible charities with the Google Ad Grant - ensuring their purpose and story is being told to help drive the right traffic to the right areas of their organisation.
Alicia works with SEO and Google Ads, including many of our Google Ad Grant projects. She has a double degree in Marketing Science and Physiology and is Google-certified in Analytics and Search Ads. When not at her desk, you can find her playing tennis or paying big bucks to see Djokovic at the games!
Troy has been in the IT industry for over 6 years working in a number of support focused roles. He graduated from Monash University in 2014 with a Bachelor of Information Technology and Systems. In September 2020 he joined PN Digital as Help Desk Support where he assists with a broad range of website-related issues.
In his spare time, he loves to learn and discuss a range of topics such as philosophy, history and politics and has been studying Chinese for the past 3 years.
In his spare time, he loves to learn and discuss a range of topics such as philosophy, history and politics and has been studying Chinese for the past 3 years.
Anthony Horton is PN Digital’s WordPress specialist providing both design and development services. He has been working in the industry for over 25 years, getting his start back in 1998 with different development and design roles. He is also actively involved in the WordPress community, developing WP themes and plugins since 2006.
Anthony has been a part of our team for approximately 8 years, making him one of the longest standing team members to date!
Anthony has been a part of our team for approximately 8 years, making him one of the longest standing team members to date!
Taso has been working with PN Digital as our resident graphic designer for the past 12 months. His experience ranges from brand strategy to design, digital and print collateral, advertising, packaging, environmental design, web design and more.