The PN Digital team had a wonderful couple of days at the MYOB Partner Connect Conference. We were continuously occupied meeting the hundreds of attendees, absorbed in conversations, and providing a look into what PN Digital are all about.
At our exhibition stand, our Marketing Strategist Rodney Ferro was conducting 20 minute digital marketing consultations with attendees. This mentoring session allowed individuals to ask pertinent questions and discuss a range of marketing matters from where to begin, to specific issues they were having with engagement, conversion, rankings and the different platforms.
A common theme that was highlighted throughout the consultations was LinkedIn Marketing. It was no surprise that this was a hot topic as the social media platform can be a great way to network and make connections, generate leads, build awareness, and improve and promote your personal brand.
LinkedIn is a growing platform that offers many opportunities. It can be a highly valuable contribution to a digital marketing strategy as it allows you to engage with a community of professionals and target an audience that is relevant to your business.
In addition to the consultations, PN were also offering a free photoshoot with our professional and highly talented photographer Arek. Each attendee spent 5 minutes having a mini photoshoot and choosing their favourite photo. Not only was the photobooth a huge hit with the attendees, it was also visited by nearly all the other exhibitors and #MYOBteam crew members.
As there is such importance on presenting yourself in a professional manner, it was a great opportunity for attendees to receive a professional headshot that assists in improving their own personal brand. Not only have these headshots been valuable for Business and LinkedIn profiles, they have also used for website bios, presenting/speaking gigs, and book covers.
The PN Team had a great time at the #MYOBPC conference showcasing our digital marketing skills and meeting a range of Accountants and Bookkeepers from all over Australia and New Zealand.
Arek, Kara, Sarah and Rodney enjoyed speaking with you all and discussing all things marketing. We hope you took home some valuable insights and enjoy your new headshots! Use them wisely.